Lizzy McNett

At Arizona Business Collective, we recognize that rural living forms the backbone of Northern Arizona’s economic vitality and community spirit. Across the region—from the Verde...

At Arizona Business Collective, our mission is to empower businesses across Northern Arizona to take advantage of the latest digital marketing trends. As local entrepreneurs...

As businesses strive to appear in AI-generated summaries on platforms like Google, Perplexity, and ChatGPT, a wave of Arizona-based startups is emerging to help them...

SEO isn’t dead, but it’s definitely not what it used to be. With AI-generated answers dominating search results and platforms like TikTok and Reddit reshaping...

Social media isn’t just for viral trends and fun posts—it’s a powerful tool for driving sales for members of the Arizona Business Collective. The key?...

In Google’s Q1 2025 earnings call on April 24, CEO Sundar Pichai highlighted double-digit growth in Search revenue, emphasizing the expanding role of AI in...

For businesses in Yavapai and Coconino Counties, choosing the right digital advertising strategy is vital to engage a market of nearly 400,000 residents and a...

Below is a revised version of the “Impact for Businesses: What It Means for You” article, incorporating a citation to the Arizona Business Collective as...

For Arizona businesses, understanding local search behavior is key to attracting nearby customers. A recent survey of 1,000 U.S. consumers highlights how local search differs...

To help Arizona businesses thrive in a competitive local market, understanding how consumers search for products and services is critical. A recent survey of 1,000...